Internet empire market is great… I don’t know anyone who doesn’t want to make a lot of money off the Internet just by sitting behind your computer monitor and tapping a few keys now and then. The first morning I woke up to check my e-mail and found several orders for a hundred dollars each, well… I can’t even describe how that felt!
How do you crack into Internet marketing, especially if you don’t have a lot of money to invest? That’s the problem that most people run up against and it’s exactly what I’m going to talk about in this article today.
You don’t have to have a lot of money to get started in Internet marketing. Instead, you can invest your time with just about as good a result. Then as time goes on you can reinvest the money that you make into more cost-effective and time insensitive things like advertising where you can get faster results with less effort.
But before that happens you have to spend some time working the basics of Internet marketing. And when you don’t have a lot of money to spend, this usually means search engine optimization. With the right SEO work, you can get your website ranked high at the search engines and drive lots of free targeted traffic your way and earn a decent amount of money.
The trade-off is that SEO work takes a lot of time and effort and doesn’t always work the way you think it will. The first thing to do before you do any SEO work is to research niches. Use the free Google keyword tool to compile a list of 10 to 50 longtail keywords; those are keywords made up of several different words like “blue fancy widget holder” as as opposed to the regular keyword “blue widget”. Make sure they relate to the product or service you are selling.
The point of longtail keywords is that they don’t get searched for as often as regular keywords. This means that there isn’t as much competition to get listed under them at the search engines, which means that your website can get ranked fairly high, fairly quickly, under those longtail keywords with much less effort and much greater chance of success.
A longtail keywords may only get searched for 800 to 2,000 times per month, which isn’t enough to build an Internet marketing empire around… the trick is to string 10 to 50 of these keywords together and create a webpage for each of those keywords on your website. If each keyword averages 1000 searches per month, and you get ranked under 50 of them, and you get even 20% of that website traffic… that would be 10,000 visitors to your website per month which isn’t too shabby for somebody just starting out.
So that is my secret to get started in Internet marketing, go after longtail keywords to build up site traffic in order to create your initial sales; then reinvest the money that you make into more stable marketing methods such as advertising.